Sports Management Department Homepage
Sports Management (SPM)
The sports management major is one of the university’s best examples
of interdepartmental cooperation. This major prepares students for a wide
array of management positions, employing an innovative curriculum comprised
of three components: business management, sports management and practical
experience. Managing today’s increasingly sophisticated amateur and
professional athletic programs requires a comprehensive academic experience
and a range of practical experiences. Our program offers both. A core curriculum
in business provides knowledge and skill in the areas of management, marketing,
accounting and law. A core curriculum in sports management provides a comprehensive
awareness of sport – its historical and cultural development, its sociological
and psychological foundations, and its economic and political dimensions.
No minor is needed with the sports management major.
The sport and leisure industry is one of the top three industries
in almost every state, annually generating in excess of $300 billion
nationwide. As sport has evolved into an integral component of American
culture, the operation of sport programs has become increasingly
complex. Graduates of the program are well prepared to pursue positions
in all facets of the sports enterprise.
Related Fields and Graduate Study
Graduate study is not a requirement for entry into the field of sports
management. However, access to and progress within specialized
athletic careers is generally enhanced by completion of graduate
level academic and/or internship experiences. Some students pursue
graduate degrees in sports management, business management or law.
Major Requirements
The sports management major consists of a sports management core,
a business core and one of three emphases:
Sports Management Core
| SPM 114 |
Introduction to Sports Management |
3 |
| SPM 232 |
Sports Finance |
3 |
| SPM 340 |
Sports Promotion and Sales Management |
3 |
| SPM 431 |
Sport and the Law |
3 |
| SPM 440 |
Sport in Society |
3 |
| SPM 499 |
Selected Topics - Advanced |
3 |
| PED 362 |
Psychological Dynamics of Sport |
3 |
| |
Total |
21 |
Business Core
| BUS 101 |
Introduction to Business |
3 |
| BUS 151 |
Principles of Accounting I |
4 |
| BUS 220 |
Concept and Practices of Management |
3 |
| BUS 263 |
Business Law |
3 |
| BUS 371 |
Marketing |
3 |
| BUS |
Elective |
3 |
| |
Total |
19 |
Sports management majors choose one of the following emphases to
complete the major:
Marketing and Promotions Emphasis
| SPM 450 |
Internships |
3 |
| BUS 373 |
Advertising |
3 |
| CAT 105 |
Elementary Computer Applications |
3 |
| CTH 225/325 |
Introduction to Mass Communication |
3 |
| ENG 211/311 |
Journalism |
3 |
| Electives |
CAT 206, CAT 247, CAT 345,
ENG 225, ENG 314 or SOC 317 |
6 |
| |
Total |
21 |
Facility and Personnel Management Emphasis
| SPM 450 |
Internships |
3 |
| BUS 321 |
Organizational Behavior |
3 |
| BUS 322 |
Human Resource Management |
3 |
| BUS 366 |
Employment Law |
3 |
| CAT 105 |
Elementary Computer Applications |
3 |
| Electives |
ECO 232, HIS 303, HMS 245,
POL 253, PSY 332 or SOC 317 |
6 |
| |
Total |
21 |
Club and Fitness Management Emphasis
| SPM 450 |
Internships |
3 |
| ATN 305 |
Evaluation and Prescription of Health
and Fitness Programs |
3 |
| BUS 372 |
Salesmanship and Sales Management |
3 |
| PED 240 |
Methods of Free Weights and Conditioning |
3 |
| PED 410 |
Physiology of Exercise |
3 |
| Electives |
ATN 320, BIO 211, BIO 312, PED 310,
PED 315 or SOC 359 |
6 |
| |
Total |
21 |
Course Descriptions
114 Introduction to Sports Management 3 hours F
This course introduces students to the sports industry, the wide
range of career opportunities involving sport and the economic
impact of sports in America. It includes theoretical and applied
foundations of sports management and an increased awareness of
career opportunities in the sports industry. Topical areas include
a history of the profession, the need for management and organizational
skills, current trends and future issues.
232 Sport Finance 3 hours F06
This course investigates case examples from facility construction,
marketing, sport law and sponsorship to illustrate the integral
role of finances in the daily administration of the sport organization.
Students will discuss how the disbursement, receipt and use of
money can catalyze growth in the sport industry.
340 Sport Promotion and Sales Management 3 hours F07
This course is an analysis of the relationship among sport promotions,
sales management and public relations strategies the sport manager
uses. Students develop promotional strategies and applied exercises
associated with real-life sport organizations in an effort to enhance
the public relations and sales management efforts of the organization.
431 Sport and the Law 3 hours S08
This course examines a variety of sport situations that help students
appreciate the legal and ethical dilemmas facing those who participate
in and manage the sport enterprise. Students will gain understanding
of a wide range of legal principles applicable to the role of the
sport manager. A major focus of this course is the review of judicial
opinions on legal issues that frequently arise in cases involving
organized sport.
440 Sport in Society 3 hours S07
This course is designed to introduce students from a variety of specialty
areas to the relationship between sport and society, the influence
of sport upon the individual and an understanding of individual
cognitions, emotions and behaviors of sport participants.
450 Internships 1-12 hours F,S
Students will complete supervised work experience in amateur or professional
sport agencies and community sport organizations. Students assume
leadership roles in various job-related activities and perform
tasks in support of the organization under an experienced supervisor
and faculty adviser.
Prerequisite: Consent of department chair.
460 Independent Study 1-4 hours F,S
The focus of this experience is on individualized research, observation,
fieldwork and/or specialized study in the field of sports management.
Independent study is arranged individually between student and
faculty adviser according to department guidelines.
Prerequisite: Consent of department chair.
499 Selected Topics - Advanced 1-3 hours S
Experimental courses of interest to faculty and students are offered
under this course number and title. This course may be repeated
for credit for different selected topics.
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