College of Leadership and Public Service
Sports Management Department
Homepage
Sports Management (SPM)
The sports management program is one of the university's best examples
of interdisciplinary cooperation. The program prepares students for a
wide variety of sports-related positions, employing several innovative
combinations of courses from sports management and business. The coursework
provides both a comprehensive theoretical background and a range of practical
experiences that are designed to enable graduates to provide leadership
in today’s increasingly sophisticated amateur and professional athletic
and wellness programs.
The sport and fitness industry is one of the top three industries in
almost every state. As the field has evolved into an integral component
of American culture, the role of leaders has become increasingly complex.
Effective leaders need to be grounded in a comprehensive awareness of
sport – its historical and cultural development, its sociological
and psychological foundations, its role in the American economy, and its
business characteristics.
Graduates of the program are well positioned to pursue a variety of career
opportunities in sports and fitness related enterprises, or to pursue
further education at the graduate level. Graduate study is not a requirement
for entry into many careers; however, access to and progress within specialized
careers is generally enhanced by completion of graduate level academic
work in business, law or sports management.
Major
The major can be pursued with one of four emphases: marketing and sports
information emphasis, human resource management emphasis, financial management
emphasis, or an individualized emphasis. Each emphasis has three components:
the Sports Management core, the Business core, and an emphasis composed
of 18 credit hours. A minor is not required with the Sports Management
major.
Students interested in preparing for a career in the field of fitness
should consult the sport, exercise and wellness program section of the
catalog.
Sports Management Core
| SPM 114 |
Introduction to Sports Management |
3 |
SPM 241 |
Sport and Society |
3 |
SPM 347 |
Sport Finance |
3 |
SPM 367 |
Sports Law |
3 |
SPM 375 |
Sports marketing and Sales Promotion |
3 |
SPM 450 |
Internship |
3 |
PED 362 |
Psychological Dynamics of Sport |
3 |
|
Total |
21 |
Business Core
| BUS 101 |
Introduction to Business |
3 |
BUS 220 |
Concept and Practices of Management |
3 |
BUS 321 |
Organizational Behavior |
3 |
BUS 371 |
Marketing |
3 |
BUS |
Elective |
3 |
BUS |
Elective |
3 |
|
Total |
18 |
Emphasis Options
Sports management majors choose one of the following emphases to complete
the major:
Emphasis in Marketing and Sports Information
Six courses from the following, selected in consultation with the director
of the sports management program
CAT 247 |
Internet Concepts & Web Page Design |
3 |
CAT 345 |
Desktop Publishing |
3 |
|
Electives* |
12 |
|
Total |
18 |
*Electives
| ART 205 |
Photography Foundations |
3 |
ART 311 |
Digital Photography |
3 |
BUS 372 |
Salesmanship & Sales Management |
3 |
BUS 373 |
Advertising |
3 |
BUS 374 |
Retailing |
3 |
CAT 447 |
Multimedia II |
3 |
CTH 325 |
Intro to Mass Communication |
3 |
CTH 370 |
Advanced Persuasive Speaking |
3 |
ENG 211 |
Journalism |
3 |
SOC 312 |
Methods of Social Research |
3 |
|
Other course with approval |
|
Emphasis in Human Resource Management
Six courses from the following, selected in consultation with the director
of the Sports Management Program
| BUS 315 |
Leadership & Communication |
3 |
BUS 322 |
Human Resource Management |
3 |
|
Electives * |
12 |
|
Total |
18 |
*Electives
| ATN 455 |
Research & Administration in Athletic Training |
3 |
BUS 356 |
Operations Management & Cost Analysis |
3 |
BUS 366 |
Employment Law |
3 |
BUS 381 |
Business Ethics & Social Policy |
3 |
CAT 323 |
Management of Computer Systems & Networks |
3 |
CTH 210 |
Interpersonal Communication |
3 |
CTH 365 |
Interviewing |
3 |
ENT 224 |
Entrepreneurship I |
3 |
POL 253 |
State & Local Government |
3 |
SOC 312 |
Methods of Social Research |
3 |
SPX 345 |
Organization & Administration of Physical Education |
3 |
|
Other course with approval |
|
Emphasis in Finance
Six courses from the following, selected in consultation with the director
of the Sports Management Program
| BUS 151 |
Principles of Accounting I |
4 |
BUS 342 |
Investments |
3 |
|
Electives * |
12 |
|
Total |
19 |
*Electives
| BUS 152 |
Principles of Accounting II |
4 |
BUS 240 |
Personal Finance |
3 |
BUS 305 |
Computerized Accounting Applications |
3 |
BUS 344 |
Corporate Finance |
3 |
BUS 345 |
Insurance & Risk Management |
3 |
BUS 349 |
Taxation I |
3 |
BUS 350 |
Taxation II |
3 |
BUS 353 |
Intermediate Accounting I |
3 |
BUS 354 |
Intermediate Accounting II |
3 |
BUS 355 |
Cost Accounting |
3 |
BUS 356 |
Operations Management 7 Cost Analysis |
3 |
ECO 231 |
Principles of Macroeconomics |
3 |
ECO 232 |
Principles of Microeconomics |
3 |
|
Other course with approval |
|
Individualized Emphasis
Six courses totaling 18 or more credits, selected in consultation with
the director of the sports management program that form a coherent package
designed to enhance the student’s ability to pursue a specific career
goal.
Minor
Students seeking a minor in sports management must complete the following
courses:
| SPM 114 |
Introduction to Sports Management |
3 |
SPM 241 |
Sport and Society |
3 |
SPM 347 |
Sport Finance |
3 |
SPM 367 |
Sports Law |
3 |
SPM 375 |
Sports Marketing and Sales Promotion |
3 |
SPM 450 |
Internship |
3 |
SPX 362 |
Psychological Dynamics of Sport |
3 |
|
Total |
21 |
Unless coupled with an appropriate major, the minor will not ordinarily
provide sufficient preparation for a career in sports management.
Course Descriptions
114 Introduction to Sports Management 3 hours F
This course introduces students to the sports industry, the wide range
of career opportunities involving sport and the economic impact of sports
in America. It includes theoretical and applied foundations of sports
management and an increased awareness of career opportunities in the sports
industry. Topical areas include a history of the profession, the need
for management and organizational skills, current trends and future issues.
241 Sport and Society 3 hours F10
This course is designed to introduce students from a variety of specialty
areas to the relationship between sport and society, the influence of
sport upon the individual and an understanding of individual cognitions,
emotions and behaviors of sport participants.
275 Field Experience 1-2 hours TBA
347 Sport Finance 3 hours S
Students are introduced to key concepts and tools needed by managers of
sports enterprises to effectively control the financial functions of their
organization. Topics include budget development and management, payroll
management, management of cash flow and accounts receivable, analysis
of financial reports and statements, capital investment decision making,
and sources of capital.
367 Sports Law 3 hours TBA
This course examines a variety of sport situations that help students
appreciate the legal and ethical dilemmas facing those who participate
in and manage the sport enterprise. Students will gain understanding of
a wide range of legal principles applicable to the role of the sport manager.
A major focus of this course is the review of judicial opinions on legal
issues that frequently arise in cases involving organized sport.
375 Sport Marketing and Sales Promotion 3 hours F09
This course is an analysis of the relationship among sport promotions,
sales management and public relations strategies the sport manager uses.
Students develop promotional strategies and applied exercises associated
with real-life sport organizations in an effort to enhance the public
relations and sales management efforts of the organization.
450 Internships 1-12 hours F,S
Students will complete supervised work experience in amateur or professional
sport agencies and community sport organizations. Students assume leadership
roles in various job-related activities and perform tasks in support of
the organization under an experienced supervisor and faculty adviser.
Prerequisite: Consent of department chair.
460 Independent Study 1-4 hours F,S
The focus of this experience is on individualized research, observation,
fieldwork and/or specialized study in the field of sports management.
Independent study is arranged individually between student and faculty
adviser according to department guidelines. Prerequisite: Consent of department
chair.
482 Seminar in Sports Management 3 hours S
This course is intended as a senor integrative experience for sports management
majors. It involves a comprehensive analysis of an operating sports enterprise.
499 Selected Topics – Advanced 1-3 hours TBA
Experimental courses of interest to faculty and students are offered under
this course number and title. This course may be repeated for credit for
different selected topics. |
