The primary mission of the Dakota Wesleyan University Graphic Design Department is to integrate a university liberal arts education with professional training so students may enter the graphic design field.

Graphic design integrates diverse elements into a total message that gives power and richness to communication. The graphic design curriculum provides students with craftsmanship, problem-solving skills, design theory, history and methodology. Students will learn technological skills through the use of computer design applications, and organizational confidence with an emphasis on conceptual independent creation of visual communication pieces.

Graphic design contributes to the liberal arts education of all students by providing classes in art appreciation and studio art and design, which foster appreciation and critical awareness. Students will gain essential experience in cultural, aesthetic, technical, ethical and business fields by drawing on the varied opportunities of the university. The program offers experience in professional studio art (including design, photography, typography, technology, business and written communication) through which we emphasize studio skill, critical and analytical thinking and exposure to multiple aesthetic approaches.

Students who major in graphic design could potentially pursue careers in: