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| 2002 ANNUAL REPORT | a publication for alumni, family, and friends |
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Brandon Vetter A Conversation with
the President
When did DWU begin to develop a
vision statement? Anytime you have presidential transition you have some tweaking of the vision that needs to be done. Four, five or six years from today we will have to rework the vision, but there will always be continuity with our mission. As I work with alums and students, one of the things I see over and over again is that a Dakota Wesleyan education transforms. I feel the new vision statement allows us to be more focused on what we do best. What process did you use to develop
the vision statement? Six hundred years ago, the church decided to study these kinds of things. Many of the subjects Martin Luther and John Wesley studied in universities our students are still studying today. The feeling was that the liberal arts were the best kind of education for leadership. Back then, leaders were found in two areas: the church or the civil state. Today, with the proliferation of jobs, how do we, as a university, help students figure out what they are good at? That's what we want to become: one of America's best universities that educates students to identify and develop their talents for successful lives in service to God and the common good. I get pretty animated about this because we are simply saying this is our focus. I think if students give us four years, nine times out 10 we are going to help them find careers. Why is the vision statement
important? If a student wants to party, to drink beer or to merely get a degree, I couldn't imagine a worse place to come than here. What we want are the values and the education to help students develop their talents in a moral, ethical and spiritual setting. We simply want to say, "here is what we are" focused and clear. Some students may say they don't want to be here and that's great. The worst thing we can do institutionally is to try to be everything to everybody. I think with this rearticulation of our vision, it's John Wesley and Wesleyan at its best. What is happening with regard to
DWU's values? Recent studies have suggested anywhere from 70 to 80 percent of people are doing jobs that don't call for their best talents. They are like a duck out of water or a round peg in a square hole. They say to themselves, "this is not what I want to do but this is what my job calls me to do." I want to see students electrified with learning, leadership, faith and service in a way that helps them to identify and develop their talents. In the long run, it will help them find careers that call forth their best talents and skills. I worked at a steel mill for a time with thousands of people. Some could have gone to Harvard, but the seductive nature of a blue-collar job got them. The mill offered great benefits, great pensions and great vacations. However, most people hated their work. When the whistle blew, you saw a mad dash out the door. What I don't want to see is people with college degrees only doing a job to pay the bills; I want to see them do something they are called, wired and gifted to do. What more needs to be accomplished? Anything else? Vision Statement Leadership Faith Service Dakota Wesleyan University |
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